The biggest investment companies by assets under management and number of clients in 2016.


Largest Brokerage Firms: TD Ameritrade

4.5-star brokerage firm rating

As of September 30, 2015, TD Ameritrade had approximately $667 billion in client assets and over 6.6 million accounts.

Being a full service brokerage as well as a bank, TD Ameritrade is able to offer the widest range of investment options to satisfy any investor’s needs. Ameritrade allows for investing in futures and forex, something that almost no other online brokerage provides.

Stock trades at $6.95, which is a reasonable price for the serious investor. Investors who want the backing and name recognition of a larger financial institution will find TD Ameritrade a great fit.

In late October 2016, TD Ameritrade announced an agreement to acquire Scottrade. TD's purchase of Scottrade is expected to close in the second half of fiscal 2017. Meanwhile, both brokerage houses continue offering the highest possible brokerage services to their customers.

  • Stocks & ETFs: $6.95
  • Options: $6.95 + $0.75 per contract
  • Mutual Funds: $49.99

Open an account: Trade free for 60 days + get up to $600.

 


Largest Brokerage Firms: Scottrade

Scottrade brokerage firm rating

In late October 2016, TD Ameritrade announced an agreement to acquire Scottrade. TD's purchase of Scottrade is expected to close in the second half of fiscal 2017. Meanwhile, both brokerage houses continue offering the highest possible brokerage services to their customers.

As of September 30, 2015, Scottrade held net capital of $306,308,563. The number of account - over 3.1 million.

Scottrade provides all of the perks of a discount online broker, along with the comfort of over 500 local branches for superb assistance and customer service. In fact, Scottrade had been rated highest by JD Power and Associates in investor satisfaction with self-directed services for two consecutive years, proving their commitment to keeping investors happy with their service.

A wide selection of investments from stocks to municipal bonds and CDs, along with $6.95 stock trades, makes Scottrade a top option for investors. Mutual fund traders will be especially happy with the selection of no-load funds that have no transaction fee when trading online.

  • Stocks & ETFs: $6.95
  • Options: $6.95 + $0.70 per contract
  • Mutual Funds: $17

Open an account: Scottrade

 


Largest Brokerage Firms: Charles Schwab

4-star brokerage firm rating

As of January 31, 2016, Charles Schwab had $2.43 trillion in client assets and more than 9 million clients.

Schwab's base trade price is $8.95, which is pretty high. Mutual funds commissions for the mutual funds that are not on the Schwab's select list are $76, the highest of all the commissions charged by all online brokers.

A vast selection of investment products, outstanding research, great customer support and in-person guidance are the strongest features of Charles Schwab brokerage.

  • Stocks & ETFs: $4.95
  • Options: $4.95 + $0.65 per contract
  • Mutual Funds: $76 to buy, $0 to sell

Open an account: Open an account with Charles Schwab

 


Largest Brokerage Firms: Fidelity Investments

4-star brokerage firm rating

As of September 30, 2015, Fidelity Investments had $5.0 trillion in total customer assets and over 22.1 million accounts.

 

Fidelity offers advice in wealth management, investment guidance, college savings, charitable giving and provides top-notch educational content for novice and professional investors alike. Fidelity’s base trade price is $4.95.

The broker will not steer investors wrong. Although fees are a bit higher at Fidelity, the massive brokerage offers investors their money’s worth in options, benefits, education, research, customer service and ease-of-use.

  • Stocks & ETFs: $4.95
  • Options: $4.95 + $0.65 per contract
  • Mutual Funds: $49.95

Open an account: Open an account with Fidelity Investments

 


Best Online Brokers: Etrade

Etrade brokerage firm rating

By the end of 2014, Etrade had up to $294 billion in total client assets and over 3.2 million accounts.

Etrade charges a flat $6.95 fee for each stock or ETF trade, which is much more expensive than some other largest online brokers. Etrade has 30 branches in 17 states across the country for personalized help and one-on-one guidance. New customers are invited to attend in-person events in New York, San Francisco, or Chicago.

A lot of tools and education content are available at the broker's website at no cost even for non-customers. When it comes to buying and selling stocks, Etrade really couldn’t be any easier.

  • Stocks & ETFs: $6.95
  • Options: $6.95 + $0.75 per contract
  • Mutual Funds: $19.99

Open an account: Open an account with Etrade

 


 

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