Points to Know
• A brokerage account can be opened at Robinhood or J.P. Morgan Self-Directed Investing.
• Automated or managed investment-advisory accounts are available through both firms.
• Mutual funds and bonds are only available through J.P. Morgan.
Are you looking to open your next brokerage account? If so, you need to have a look at J.P. Morgan Self-Directed Investing and Robinhood.
|
|
|
| Rating |
|
|
| Stocks, ETFs |
$0 |
$0 |
| Options (per contract) |
$0.65 |
$0.00 |
| Mutual Funds |
$0.00 |
n/a |
| Initial Funding Requirement |
$0 |
$0 |
| Inactivity Fee |
$0 |
$0 |
| IRA Annual Fee |
$0 |
$0 |
| IRA Termination Fee |
$75 |
$0 |
| Outgoing Wire Fees (Domestic) | $25 | $25 |
| Full Account Transfer Out | $75 | $100 |
| Partial Account Transfer Out | Not listed | $100 |
Incentives
Robinhood:
Free stock + 3% IRA match or 2% transfer match at Robinhood.
J.P. Morgan Chase:
$0 equity commissions with J.P. Morgan account.
Investment Services
Both Robinhood and J.P. Morgan Self-Directed Investing offer brokerage accounts. In these accounts, the following asset classes can be traded:
- Stocks
- Option contracts
- ETFs
J.P. Morgan Self-Directed Investing, but not Robinhood, also offers trading in fixed income, mutual funds, money market funds, and closed-end funds. Robinhood, but not J.P. Morgan Self-Directed Investing, offers trading in cryptocurrencies, event contracts, and futures.
Then there is investment advice. Through Robinhood Strategies, Robinhood offers managed portfolios with ETFs and individual stocks. J.P. Morgan also offers Automated Investing, a robo-advisor program built with J.P. Morgan ETFs. J.P. Morgan also offers traditional managed accounts through J.P. Morgan Personal Advisors and J.P. Morgan Private Client Advisor. These human-advisor account programs are unavailable at Robinhood.
Any managed or brokerage account will need some type of registration. Robinhood offers joint, individual, and retirement accounts. J.P. Morgan Self-Directed Investing has these three plus trust accounts.
Winner: Pretty even on the whole
Trading on Margin
A brokerage account with J.P. Morgan Self-Directed Investing can be set up on a cash or margin basis.
Choosing margin creates the ability to buy eligible securities with leverage. J.P. Morgan now lists margin access for options, fixed income, mutual funds, stocks, and ETFs. J.P. Morgan publishes a tiered margin schedule based on debit balance, with lower balances starting at 11.5%.
At Robinhood, the cost of margin inside a brokerage account is a more comfortable 5% to 3.95%. Some option spreads are available. Short selling is also available to eligible customers in a margin account, although it is still being rolled out.
Winner: Robinhood
Websites
J.P. Morgan Self-Directed Investing kicks off the software battle with a website courtesy of Chase.com. The brokerage side of the platform has an order ticket with 5 trade types:
- Market
- Market on close
- Limit
- Stop
- Stop limit
There are also 5 duration choices:
- Day
- GTC
- On open
- On close
- Immediate or cancel
Charts on the J.P. Morgan site have several bells and whistles, although there surprisingly is no full-screen mode.
This oversight is solved on Robinhood’s site. There are two charting options: the website itself and Legend, a browser platform. Legend is on a slightly higher level with more gadgets and gizmos. The website has the more advanced order ticket with 6 trade types. And option trades come with P/L diagrams on the website, too.
Winner: Robinhood
Mobile Apps
Moving on to mobile software, we find similar performances. The J.P. Morgan Self-Directed Investing platform once again borrows from Chase Bank. The investing side includes a watchlist that syncs with the website. This time, a chart can be displayed the full width of the screen (when a graph is rotated horizontally). The same trade ticket with the same choices shows up. Big-name stocks have analyst ratings with price targets and free pdf reports.
Robinhood offers professional stock research from Morningstar to Gold members; a Gold subscription costs $5 per month or $50 per year.
For actual trading, the website’s order ticket reappears. Robinhood Legend charts are now available on mobile, too. Option traders will really appreciate the strategy wizard. It’s also possible to custom-build your own trade with up to 4 legs. P/L diagrams show:
- Maximum profit
- Maximum loss
- Breakeven points
Besides securities, cryptocurrencies, futures, and event contracts can be traded on the Robinhood app.
Winner: Robinhood
Supplementary Features
Fractional Shares: Trades can be submitted for stocks and ETFs in whole dollars at either firm in this contest. J.P. Morgan Self-Directed Investing has the higher minimum trade amount at $5, while Robinhood’s minimum for fractional-share orders is $1.
Dividend Reinvestment Plan: Dividends can be set to automatically reinvest at either brokerage firm in this survey.
Automatic Mutual Fund Purchases: Traders at J.P. Morgan Self-Directed Investing can establish recurring purchases of mutual funds. The same is possible at Robinhood for ETFs and stocks.
Fully-Paid Stock Lending: Robinhood clients can earn extra money by loaning out their stock shares.
Extended Hours: Pre-market and after-hours periods are available at both firms. Robinhood also has overnight trading.
IRA Lineups: Retirement accounts are available at both broker-dealers. J.P. Morgan Self-Directed Investing has an IRA termination fee of $75. Robinhood has no listed IRA closeout fee, and it has an IRA match program for self-directed IRAs.
IPO Trading: Possible with a self-directed account at Robinhood.
Winner: Robinhood
Our Recommendations
Mutual Funds: Only J.P. Morgan Self-Directed Investing has mutual funds. On its fund screener, we counted 2,752 results.
Beginning Investors: We suggest an investment-advisory account at either firm in this challenge.
Small Accounts: For a small IRA, we propose Robinhood due to J.P. Morgan’s termination fee. For a small managed account, Robinhood Strategies has a $50 minimum investment requirement. J.P. Morgan Automated Investing has a $500 minimum.
Retirement Planning & Long-Term Investing: Robinhood has a 1% IRA match for self-directed IRA contributions, or 3% with Robinhood Gold.
Active Equity Trading: Robinhood has better software, so we would go with it.
Promotions
Robinhood:
Free stock + 3% IRA match or 2% transfer match at Robinhood.
J.P. Morgan Chase:
$0 equity commissions with J.P. Morgan account.
Robinhood vs Chase Judgment
In a battle of David vs. Goliath, David has easily won here. J.P. Morgan has much work to do if it wants to compete successfully against the industry’s leaders.
Open Robinhood Account
Open Robinhood Account
Open J.P. Morgan Account
Open J.P. Morgan Account
Updated on 5/19/2026.
Continue Reading