SoFi Invest Rating: 
SoFi Invest Overview
SoFi has expanded into a major financial-services firm with a broad lineup that goes far beyond brokerage accounts. It is definitely worth a closer look.
Investment Accounts and Tradable Products
SoFi Invest lets you open two main account types: self-directed brokerage (called active-investing) and managed robo-advisory accounts. These are only the start of what SoFi provides, because the company runs many other money tools.
Brokerage accounts can trade stocks, mutual funds, options, ETFs, and closed-end funds. For now, no other asset classes are supported, and short selling is not allowed.
Robo portfolios automatically place money into a small list of ETFs, most of which carry the SoFi brand. You can also chat or call human advisors for help, making the program a hybrid service.
Every account needs a tax designation. SoFi offers individual and retirement accounts for brokerage mode; robo accounts can be individual, joint, or retirement, but brokerage accounts cannot be joint.
All SoFi Invest securities accounts get SIPC insurance up to $500,000 per account type.
Margin
Only brokerage accounts may use margin. Since margin is a loan, interest applies. Right now, SoFi charges a flat 11% APY on all borrowed amounts.
Initial and maintenance requirements appear on each security’s profile—a handy feature.
You can upgrade a cash account to margin on the website after the balance reaches at least $2,000.
SoFi Pricing for Investment Accounts
Both account types keep costs low. Robo portfolios have no advisory fee; you only pay the ETF expense ratios, usually below 0.50%. Trades inside the robo plan are free.
Self-directed trades also carry no commissions. Options have no contract charge, though SoFi asks $5 for each exercise or assignment. Brokerage accounts owe no management fee, but a $25 inactivity fee applies if you skip logging in for six months. Simply signing in avoids the charge.
Banking Tools
SoFi backs its investing arm with strong cash-management features you can reach under one login. Banking services include:
- Personal loans
- Free credit score monitoring
- Mortgage loans
- Checking + savings accounts
- Student loans and refinancing
- World Elite Mastercard credit card with 2% cash back
- World Mastercard debit card
The checking-savings bundle comes as one package. Savings pays a high rate (3.8% with qualifying direct deposit), and checking links to the debit card. Both skip recurring fees and add perks such as:
- FDIC sweep up to $2 million
- Round-ups on debit purchases
- Vaults for goal tracking
- Cash sign-up bonus
- Early-payday deposits
- No ATM fees at Allpoint® machines
Website
Despite many services, SoFi’s website stays very simple—sometimes too simple. The trade ticket only offers market and limit orders, with no time-in-force choices. A recurring-investment button is the standout tool.
Charting is basic: five-year history, fixed line plot, no indicators, no download option, and no full-screen view.
Options chains appear if approved, but only single-leg contracts are supported. Greeks show up for each contract, which is the lone advanced detail.
The site’s strength is pulling in other SoFi services—mortgage quotes, life-insurance offers, and plenty of learning resources.
Mobile App
The app mirrors the website with a bottom menu for Home, Banking, Credit Card, Invest, and Loans.
Your investing watchlist lives on the Home tab and syncs with the website. Tapping a symbol shows its profile, nearly identical to the web version. The app adds an Investor Activity section that displays what other SoFi users are buying or selling.
Option chains are available, but only Delta appears, and charting plus order entry stay minimal.
Other Software
We found no desktop or browser platform for advanced trading, so the overall experience remains straightforward.
Customer Service
A robo-chat tool appears on both site and app, but answers were mixed in our tests. You can summon a human rep on weekdays from 8 a.m. to 8 p.m. ET. There is no overnight or weekend support.
Outside business hours, you can handle many tasks yourself—download forms, change personal data, pay bills, open new accounts, and more.
SoFi has no branches, yet phone help is available at (855) 525-SoFi during the same weekday hours.
Find a Financial Advisor
If you are looking for a professional financial advisor in your area, you can
find top Financial Advisors on the Wiser Advisor website.
Visit Wiser Advisor
Additional Services
Fully-Paid Stock Lending: You can lend out shares and keep 15% of the net proceeds.
IPO Access: SoFi offers IPO shares with no account minimum and plenty of education. You must hold each IPO for at least 120 days.
Dividend Reinvestment Plan: Free DRIP service available.
Extended Hours: Pre-market and after-hours stock trading supported.
Fractional-Share Trading: Buy by share or by dollar in brokerage accounts.
Individual Retirement Accounts: SEP, Roth, and Traditional IRAs are offered; closing an IRA costs $100.
Recommendations
Active Stock Trading: SoFi lacks advanced tools; Webull is a stronger choice.
Long-Term Investors & Retirement Savers: SoFi’s holistic approach helps, but
Charles Schwab is even better.
Beginners: Try a robo account and consult SoFi’s financial advisors.
Small Accounts: The $25 inactivity fee may sting;
Robinhood avoids it.
Mutual Fund Trading: SoFi works, yet Schwab provides broader fund choices.
SoFi Invest Review Summary
SoFi’s wide range of products impresses, but its trading tools stay basic. Recent additions like mutual funds and stock lending hint at steady progress.
Updated on 5/20/2025.